INTERNATIONAL CONFERENCE ON LOCAL MEDIA

PROGRAM

Tuesday – November 21, 2017| La Pedrera Barcelona Auditorium

09.00h | REGISTRATION, AND RECEPTION OF ATTENDEES

09.30h | OPENING

· Introduction remarks by Institutional Representatives

· Welcome by Ramon Grau (AMIC President)

10.00h | Keynote: “Local Media Opportunities: the USA Experience.” Damian Radcliffe

11.00h | Keynote: “AMIC’s Innovation and Creativity Workshop.” Carmina Crusafon

11.10h | Coffee Break

11.40h | Keynote: “Digital Media Disruption and Innovation.” Rosalía Lloret

12.40h | Keynote: “Tools, Data, and Ethics of Digital Future.” Genís Roca

13.10h | Keynote: “What do Digital Audiences look for? Digital Journalism International Trends”.  Sílvia Majó-Vázquez

13.40h | Keynote: “Programmatic Advertising, an Opportunity for the Media.” Pepe Cerezo

14.20h | Networking Lunch

15.20h | Keynote: “Lessons for Local Media by The New York Times.” Ismael Nafría

16.00h | Keynote: “The Challenges of Reporting with Augmented Reality, the NUSHU project.” Eva Domínguez

16.30h | Keynote: “The Digitisation of the Strongest Local Media Press. How Finnish and Swedish Editors Struggle to Keep Readers Satisfied and to attract New Young Audiences”. Lars Rosenblad

17.15h | PANEL – THE ACADEMIC PERSPECTIVE: “How the University See the Future of Journalism in the Local Media.” Andreu Casero (UJI), Lluís Costa (UdG) and Carmina Crusafon (UAB).

18.00h | CONCLUSIONS AND CLOSING REMARKS